SDG Echo: Sustainability Reporter for the EU Market in October 2022. Here are the latest results from sdg-echo.com, the continuous benchmarking service from Excellence Forum and Meltwater for #sustainabilitycommunication. Today, we're examining the European market for German-language sustainability mentions. This month, the most negative engagements were associated with the following hashtags: #kohleausstieg #rwe #habeck #klimaschutz #lützerath. Negative sentiment was predominantly linked to the following brands: #RWE #KfW Bankengruppe #Volkswagen. Would you like [...]
#Nachhaltigkeit
SDG Echo: Sustainability Reporter for September 2022, FMCG sector, worldwide
Here are the latest results from sdg-echo.com, the continuous benchmarking service from Excellence Forum and Meltwater for #sustainability communications. Let's take a look at the German-language mentions of sustainability topics, here in the context of the FMCG industry sector. This month, most negative engagements in this industry were related to the following hashtags: #8maeuse #plastic bottles #vegan #ankerkraut #cdupt22 These negative topics were most frequently associated with the following brands #Philipmorris [...]
How Covestro communicates SDGs effectively and what role water plays in this - discussion of case studies with the Covestro team
Speaker: Dr. Jens Peter Joschek, Head of Innovation Excellence, as well as Janine Jarych, Petra Schäfer and Lars Bölke, Corporate Communications - Covestro
May 20, 2021 - 3 pm
The Sustainable Development Goals (SDG) concern everyone. SDG measures are crucial - and so is communicating them successfully. The entire Covestro team uses case studies from its own projects to show how a chemical company like Covestro can successfully link its activities to the goal of "sustainability", where to start and how to effectively prepare SDG content.
SDG echo: How visible are brands in the context of sustainability? First results of a new benchmarking.
Speaker: Michael Heine, Managing Consultant .companion & Founder Excellence Forum
January 28, 2021 - 3 pm
"Sustainability" is becoming a prerequisite for everything in business. Sooner or later, every corporate brand wants to be associated with this characteristic. But how do you measure the "sustainability" of a brand - without expensive market research, but with scientific quality? Clearly, with the United Nations SDG framework.
Wie kommuniziert man “Nachhaltigkeit” nachhaltig? Was Daimler-User erwarten und wie Excellence Forum im “SDG Echo” den K.-Erfolg vergleichen wird.
Speaker: Michael Heine, Managing Consultant .companion & Founder Excellence Forum
22. Oktober 2020 - 15 Uhr
1. Teil: Unsere Nutzerbefragung bei Daimler offenbart nicht nur sehr klare Anforderungen an die Inhalte von Nachhaltigkeits-Kommunikation, sondern auch ein herausragendes Interesse der eigenen Mitarbeiter an “Nachhaltigkeit”. Eine Live-Befragung aller Teilnehmer zeigt, ob es in anderen Unternehmen auch so ist. 2. Teil: Das “SDG-Echo” ist ein neues Messverfahren, mit dem Excellence Forum den Erfolg von Nachhaltigkeits-Kommunikation [...]