"I don't necessarily agree with everything that I say"

Marshall McLuhan

CMO Barometer 2022: .companion supports all top priorities of CMOs - directly and immediately

The Serviceplan Group's annual CMO Barometer is a pleasantly unexciting, clear, bullshit-bingo-free, i.e. overall very useful tool for orientation in turbulent times. The barometer asks marketing directors in D/A/CH six simple questions about their priorities in managing marketing activities. For the year 2022, 288 respondents (a quarter of them from large companies with more than 10k employees) gave [...]


Jump to navigation