About CEO Echo .companion specializes in digital evaluation and organization of communication and marketing. We continuously investigate and interpret the digital media echo on all DAX and MDAX CEOs. Measurements are made with the market-leading media monitoring tool Meltwater. All publicly accessible digital media content is searched globally, English and German, social and web, private and editorial (before the paywall). Analysis and [...]
Data Driven Teams
The Twitter Engagement Shift of 2020
Quite useful background info for #DigitalCommunicators and #KPILovers. You might have wondered why your organic reach in Twitter decayed over the last months. And maybe why your Twitter engagement rates exploded. Well, it looks like Twitter manipulated their algorithm. See below: aggregated averages of some 73 million organic twitter impressions within Excellence Forum, our #CorpComm benchmarking-circle. #datadriven #DigitalExcellence
Key figure bot: The CEO echo in December 2020 - automatically interpreted
About CEO Echo .companion specializes in digital evaluation and organization of communication and marketing. We continuously investigate and interpret the digital media echo on all DAX and MDAX CEOs. Measurements are made with the market-leading media monitoring tool Meltwater. All publicly accessible digital media content is searched globally, English and German, social and web, private and editorial (before the paywall). Analysis and [...]
Key figure bot: The CEO echo in November 2020 - automatically interpreted
About CEO Echo .companion specializes in digital evaluation and organization of communication and marketing. We continuously investigate and interpret the digital media echo on all DAX and MDAX CEOs. Measurements are made with the market-leading media monitoring tool Meltwater. All publicly accessible digital media content is searched globally, English and German, social and web, private and editorial (before the paywall). Analysis and [...]
Key figure bot: The CEO echo in October 2020 - automatically interpreted
About CEO Echo .companion specializes in digital evaluation and organization of communication and marketing. We continuously examine and interpret the digital media echo on all DAX and MDAX CEOs. Measurements are made with the market-leading media monitoring tool Talkwalker. All publicly accessible digital media content is searched globally, English and German, social and web, private and editorial (before the paywall). Analysis and [...]